VodafoneZiggo Enjoy the Challenge
Where to start. Can we design a game-show for an employer branding campaign? Yes. But can we actually make it a real, live-action event also? Yes.
We surprised four actual soon-to-be VodafoneZiggo employees with a series of challenges: do you have what it takes to solve problems together? A bit of candid camera, a bit of clever games, a bit of getting a 2-minute window to broadcast the names of the candidates on the ZiggoDome, while passing by on the highway – abducted in a van.
This campaign won the 2022 Employer Branding (“Digitaal Werven”) award.